Our Roots
We dig our past & we dig our brighter futures.
Beyond Just Groceries.
We’re a business you can feel good about doing business with..
We’ve been pioneers of people, planet, and food for over 20 years.
We’ve made it our mission to bring core values, intentional choices, and smart options to you in our locations.
From our humble beginnings as a small vitamin shop, East Bay Natural Grocers, Inc. is now the mothership company for two locally owned, independently operated, and certified green food retailers with a whole lot going on.
Our Standards
You want to be confident that you’re getting only the cleanest foods and goods from good companies and producers. We get that.
For over 20 years, we have developed strict standards and guidelines for our goods. It’s as much about what we won’t carry as what we will.
We thought about it all so you can shop with peace of mind.
What we believe
We have a vision for a better world, and how to use our platform to change it. There are guideposts that we believe in to help us get there.
Every decision we make as a business and member of the community is shaped by our core values.
We wrote a manifesto about it.
This is what we stand for
here for you
Our stores are ideally situated to be accessible to large portions of the East Bay.
So when you want to shop a locally owned, independently operated, and certified green natural grocery, we’ve got a location for you.
We’re easy to get to, and totally worth it.
“I hire Punks”
For decades, independent natural food stores have been at the forefront of providing healthy alternatives for our communities and the planet as a whole.
While many of the original, sometimes alternative, values have gotten more mainstream, how do we as an independent retailer, continue to advance and broaden our missions?
In 2020, our national retailers association, INFRA, commissioned a film from Story Gorge to share our story.
This film that takes a look out our leaders, our philosophies, and our evolving values from how we hire, to dealing with food waste, saving the bees, and advancing representation on our shelves, and in our stores.
Dig what we’re doing?
Join our hive.
Want to be part of one of the East Bay’s most happening, mission-driven natural food companies?
Come join our hive. We’re almost always hiring, and if you’re interested we’d love to hear from you.
Check out current listings & apply through our online jobs portal.
Bee in on the buzz
Become a member of the East Bay Natural Grocery mailing list to get exclusive news, happenings, sales info, and more! Delivered fresh and free to your inbox. Don’t miss out.